Hi Lux Beds

About the organisation

Hi Lux Beds are manufacturers of beds and mattresses. They started in 2020 and now they are in the position to grow online and ultimately sell their products.

Project Scope

Hi Lux Beds are in need of a website that will generate traffic and get sales. The website is one of 2 other platforms that are used to make sales, which are TikTok shop and Temu. Their ultimate goal is to generate sales and maximise efforts using the platforms mentioned by marketing and spending on Ads.

Results

The website was created using Shopify and implemented basic SEO/AEO upon launch. Once it was launched, the focus shifted to TikTok shop, then Temu along with creating branding collateral to establish their brand with the marketing material being recognisable using their guidelines. They are wanting all their processes to occur in house. Building Blocks and the directors are collaboratively working towards that.